Sara Marzitelli, Head of People Operations at Common Living, was tasked with leveraging an impressive $65 million in venture funding to build a best-in-class people operations engine that would fuel Common’s expansion across the US.
Along with that expansion came tremendous headcount growth of 50-75% year-over-year, and the realization that Sara’s existing immigration processes were both unsustainable and under optimized to support that growth long term. It was unsustainable because her existing immigration firm’s manual processes left the bulk of the administrative burden on Sara’s already-full plate, and it was under optimized because this provider offered limited strategic support to enable Sara’s team to most effectively compete for top tier international talent.
Ultimately Sara moved forward with Bridge’s uniquely tech-enabled immigration partnership both to establish operational scalability, and to implement competitive policies that would transform immigration into her secret weapon in one of the most competitive hiring markets on the planet.
In competitive hiring markets like ours, you can’t have speed without effectiveness - and our existing immigration processes were missing the mark on both fronts. Bridge’s thoughtful use of software with hands-on, business-conscious legal experts was exactly what we needed to level up immigration into a strategic advantage rather than a liability.